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Official visual system for Karan Digital Labs

A compact brand guide for the AI systems, automation, and scale identity: logo usage, colors, typography, iconography, social visuals, and trust-safe proof rules.

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Logo suite

Primary mark, icon mark, favicon, and social lockup

The purple-neon 3D direction matches the website: cinematic, AI-first, premium, and technical.

Karan Digital Labs primary logoPrimary logoUse on hero visuals, social banners, pitch decks, and proposals.
Karan Digital Labs compact iconCompact iconUse in header, favicon, app icon, profile avatar, and small UI surfaces.
Tagline lockupAI Systems. Automation. Scale. Keep this line for proposals, banners, and company profiles.
Color and typography

Dark enterprise UI with neon AI accents

Use high contrast, limited glow, premium spacing, and clear hierarchy across website, social, and sales material.

Deep Space#05070DPrimary background and premium dark UI base.
AI Cyan#55DFFFPrimary action, data highlights, interactive glow.
Automation Green#79F2B6Success, verification, workflow completion.
Signal Gold#F8D889Badges, agent labels, high-value details.
Neural Violet#914BFF3D AI accent, brand depth, social visuals.
Cloud Ink#F7FBFFHeadlines and high-contrast foreground text.
System rules

Typography, iconography, proof, and social usage

Simple standards keep the website, LinkedIn profile, case studies, and future decks consistent.

TypographyUse strong geometric headings, 16-18px readable body copy, zero negative letter spacing, and compact labels for technical metadata.
Social bannersCreate LinkedIn, X, Open Graph, and proposal covers using the primary logo, dark background, neural arcs, and one direct CTA.
Icon systemUse Lucide-style outline icons for UI actions, AI agents, cloud, data, security, and automation categories.
Dark-firstUse the logo on deep dark backgrounds with cyan or violet glow.
Clear spaceKeep at least one icon-width of empty space around the mark.
Verified claims onlyUse only approved client logos, authorized testimonials, and defensible performance metrics.
Readable UIUse high contrast text, 8px cards, and restrained glassmorphism.
AI visual languageUse grids, arcs, particles, data panels, and 3D motion with mobile limits.
Professional tonePosition the brand as an AI engineering studio, not a generic freelancer profile.